PDF (adobe.com)

Specify descriptions for the page



Many search-engine robots (programs that automatically browse the web gathering information for search engines to index) read the contents of the Description meta tag. Some use the information to index your pages in their databases, and some also display the information on the search results page (instead of displaying the first few lines of your document). Some search engines limit the number of characters they index, so it’s a good idea to limit your description to a few words (for example, PorkbarbecuecateringinAlbany,Georgia, or webdesignatreasonableratesforclientsworldwide).

Add a Description meta tag

  1. Select Insert > HTML > Head Tags > Description.
  2. Enter descriptive text in the dialog box that appears.

Edit a Description meta tag

  1. Select View > Head Content.
  2. Select the Description marker that appears at the top of the Document window.
  3. In the Property inspector, view, modify, or delete the descriptive text.