About exporting for the web

In contrast to broadcast media or storage‑based delivery media such as DVD or videotape, the web accommodates a wider variety of video and audio standards and devices. While a growing number of viewers have a broadband Internet connection that can support relatively high‑quality content, others may use equipment that supports only low data rates and, therefore, lower‑quality content. For this reason, it’s often necessary to export your project in a variety of formats, each tailored to different audience viewing capabilities. The process is analogous to exporting to various physical media types, such as VHS and DVD, except that the choices are more varied.

The Adobe Premiere Pro and Adobe After Effects export settings contain presets for many bandwidth scenarios so that you can more easily match your output files with the viewing capabilities of your audience.